This week, the SeeVirtual Blog is featuring Trina Brady. Trina is a realtor with Homelife Benchmark Realty Cloverdale who specializes in the Cloverdale/ Clayton Heights area. She stands out because she has embraced technology and social media. Trina is a Paperless Realtor, she uses Facebook, Twitter, Yammer, LinkedIn, has multiple Blogs, and incorporates video.
How does she find the time to be so well connected? Trina uses tools that allow her to connect throughout the day. Her weapons: iPhone, Tablet PC, Dashboard for signing documents, mobile printer, MyFax fax-to-email service, and an exchange server. Trina does not use a desktop computer so her office travels with her which allows her to do anything, anywhere.
What motivated her to use the paperless approach? Trina cites the evolution of technology, the way buyers and sellers are more involved these days and felt that if she didn’t embrace technology, she would be left behind. She wanted to remain a step ahead of her clients in terms of information. Being paperless also provides a competitive advantage over other agents, especially in hot markets. When multiple offers are involved, Trina can submit an offer in 5 minutes instead of driving back and forth across town.
How does she make real connections, outside the web? Trina has lived in the Cloverdale/ Clayton heights area for twelve years. She has been past director for the Cloverdale Chamber of Commerce, the Cloverdale Business Improvement Association, and is currently on the Fraser Valley Real Estate Board’s technology department. Prior to becoming a Realtor, Trina owned two coffee houses in downtown Cloverdale, so she is used to knowing the inside scoop of what’s going on in her town. She is also involved with a referral network of local Cloverdale professionals.
Why does she use SeeVirtual? Trina likes the professional photography and she feels it is a great tool for pre-screening buyers. She finds it less inconvenient for sellers because she doesn’t have to get them out of the house for unqualified or uninterested buyers. Trina uses SeeVirtual tours as part of her toolbox and appreciates the integrated social media sharing, automatic uploads to Craigslist, YouTube, and Kijiji, which make sure her listings get a lot of online exposure. SeeVirtual gives her more time to do what she does best, which is “helping buyers and sellers achieve their real estate goals”. Check out Trina Brady’s latest virtual tour.
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